The Secrets of Winning New Business
In this Manufacturing Excellence Series event you will learn the secrets of winning new business. Do you really understand buyers? What do they expect from you as a supplier? How can you influence their decisions? What do you need to do to close the sale?
| What |
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| When |
Jun 16, 2010 from 09:00 AM to 04:30 PM |
| Where | Haydock Park Racecourse |
| Contact Name | Sian Jones-Pierce |
| Contact Phone | 0800 458 9585 |
| Attendees |
CEOs Commercial directors Sales managers and executives Marketing directors and managers |
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In today’s economic climate there can be few manufacturers that are not in need of additional sales. Order books are still depressed. Customers are only interested short term buying. And there is the relentless downward pressure on prices. Sounds familiar? Then maybe it’s time to supercharge your sales and marketing effort.
In this Manufacturing Excellence Series event you will learn the secrets of winning new business. Do you really understand buyers? What do they expect from you as a supplier? How can you influence their decisions? What do you need to do to close the sale? These are questions that will be answered by our first speaker, former buyer and now MAS Supply Chain Associate, Mike Farnworth.
How do you reach new customers? Do they know your brand? What’s you unique selling proposition? Our second speaker Jeremy Bramwell from leading marketing agency IAS will give you his top 10 tips for successful B2B marketing.
So you think you want a website? This is the question that will be posed by digital marketing specialist Loraine Birchall who will explore the enormous business generation potential of the Internet.
At the end of the day it all boils down to effective sales effort. Zita Richardson and Helga Moran are two of the most sought after sales consultants in the country. A former sales director, Zita will share her experience, successful sales strategies, hints and tips that will dramatically improve your sales conversion rates. Her high energy and dynamic delivery empowers sales people to get enthused about selling and succeeding. Helga will share her knowledge of the structured selling approach to develop and build significant contracts and increase sales.
Great reasons to attend this event
- Understand the psychology of buying
- Discover 10 top B2B marketing tips
- Develop a ‘winning’ mindset to close more deals
- Learn sales techniques to get to ‘yes’ faster
- Outclass your competitors
Are you...
- Suffering from a depressed order book
- Wanting to utilise spare capacity
- Needing to replace lost business
- Planning to enter new markets
- Looking to re-energise your sales team
